Monday, April 20, 2009

The Shopping Detective: Smartitag

One day, many years ago, I was on a prowl through Century 21 in Lower Manhattan, and in some odd spot between housewares and luggage, I found a tree of luggage tags-- large, glossy, circles (I'd say 3-4 inches in diameter) in assorted colors, organized by letters of the alphabet. They cost $4.98 each, so I bought a few. Not enough. I made an S of myself, but I should have gone further.

Ever since then, I have been looking for the world's best luggage tag, something that will not only i.d. my bags if lost, but will help me find my valises as they spin around on a carousel. Red string or ribbon is way over-done, trust me.

Last week in Wal-Mart, I found something that will accomplish one of those goals and possibly both. I bought a chrome yellow, laminated piece of paper called a Smartitag Luggage and Key Locator. The card is not much larger than a bookmark, yet on its tail are three dog-tag sized medallions and above that, two smaller tags-- those are the ones for your key chains.

Each tag has its own pin-code. Once you have purchased the card of five units, you go online ( and register your pin-code...the pin-code is printed on the back of each tag, along with the toll free phone. If someone finds your bag, he calls the toll free number then enters the pin-code. All five tags have the same pin-code...the same one you have already registered. Within seconds you can be re-united with your luggage (or keys).

If you want more than five tags, you may order more with the same pin-code from the web-site.

The Smartitag locator card costs $8.98.


  1. What a great idea! I've got bright pink tags, pink handle wraps and a big pink watermelon key chain I bought years ago at Claire's Boutique. So far it's worked, but I've got to find a better way.

    I'm off to Walmart tomorrow! I know lots of people who simply won't shop there, but believe me, you often find things there you cannot find elsewhere, especially if you live, as I do, in a small town where choices are limited.

    If Suzy can shop there, so can I!


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